Thursday, November 15, 2012
inhabiture and the Green Movement
At my current internship, I've been working closely with the Creative Director to assist with the re-branding of a growing company. They are unique in their commitment to all things green, environmentally friendly and sustainable without sacrificing a modern, functional and beautiful design aesthetic.
The branding has an earth inspired pallet with a hit of orange for a bold design accent. The two chosen fonts are unique yet cohesive, one serving as a bold type for headers and the other thin and minimal for text that won't distract from vivid work examples.
I hand drew stylized linear leaves to lend a natural feel to this wholesome brand, executed related collateral, created brand guidelines and designed web pages. I am really proud of the results and look forward to seeing this company shine.